Jennifer Lopez (No. 1) is the World’s Most Powerful Celebrity on Forbes’ 2012 list of the 100 most influential people in entertainment – ranked by earnings, press coverage and Internet impact (“The Celebrity 100 List: The Full List,” p. 86). Lopez (“The Turnaround Artist,” p. 92) catapulted from No. 50 last year to No. 1, her first time atop the list. Her American Idol colleague Ryan Seacrest is No. 29. Lopez unseated Lady Gaga (No. 5)who topped the list last year.
Oprah Winfrey retains her No. 2 spot, and while her earnings plummeted from last year, she remains the highest earner on the list with $165 million. Forbes cover boy Justin Bieber returns at No. 3 again. The teen idol is also a serious investor, with stakes in a dozen companies that appeal to his tech savvy, including a chunk of Spotify (“Justin Bieber, Venture Capitalist,” p. 68).
Notable newcomers to the list include Rihanna (No. 4); the Kardashian sisters Kim (No. 7) and Khloe (No. 73); British singer Adele (No. 24); and Charlize Theron (No. 75). Television newcomers include Sofia Vergara (No. 76); Zooey Deschanel (No. 96); and Melissa McCarthy (No. 99). Also debuting on the list is Ashton Kutcher (No. 51), who replaced Charlie Sheen on the TV show Two and a Half Men. Sheen dropped off the list.
Dr. Dre (No. 26) is the highest-earning musician on the list, with $110 million. A new athlete on the list is Chinese tennis player Li Na (No. 87). Actor and pro-wrestler Dwayne “The Rock” Johnson debuts on the list at No. 70, and is also featured in “The Franchise Saver,” p. 98.
Numerous celebrities are leveraging their fame to make early-stage investments or launch startups themselves, among them Kutcher and Deschanel, who are featured with others in “The New Fame Game,” p. 78. The earnings power of The Celebrity 100 dropped slightly in 2012, with this year’s stars having earned a collective $4.4 billion during the past year, down from $4.5 billion in 2011. The Top Ten:
|NAME||2012 Rank||2012 Earnings||2011 Rank||2011 Earnings|
|Jennifer Lopez||1||$ 52 million||50||$ 25 million|
|Oprah Winfrey||2||$165 million||2||$290 million|
|Justin Bieber||3||$ 55 million||3||$ 53 million|
|Rihanna||4||$ 53 million||New||N/A|
|Lady Gaga||5||$ 52 million||1||$ 90 million|
|Britney Spears||6||$ 58 million||Returnee||N/A|
|Kim Kardashian||7||$ 18 million||New||N/A|
|Katy Perry||8||$ 45 million||12||$ 44 million|
|Tom Cruise||9||$ 75 million||Returnee||N/A|
|Steven Spielberg||10||$ 130 million||22||$107 million|
The Celebrity 100 measures money and fame. Fame is defined as media visibility in print, television, radio and online, plus social media power (measured by looking at each celebrity’s presence on Facebook and Twitter). Earnings consist of pre-tax income between May 1, 2011 and May 1, 2012. Management, agent and attorney fees are not deducted.
For the complete list, related features and more, visit: www.forbes.com/celebs.