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The First 400 Applicants for a Full-Ride Scholarship at http://www.projectworkingmom.com Can Receive Free Copy of ‘Life as a Single Mom: It Isn’t Easy or Is It?’

eLearners.com, a web resource of EducationDynamics, today announced that it will give away 400 copies of the book “Life as a Single Mom: It Isn’t Easy or Is It?”, by Stephanie Clark, to visitors of its http://www.projectworkingmom.com/ website. Clark is the founder & CEO of My Daughter’s Keeper, Inc., a non-profit organization empowering mothers, daughters, women and girls and a mother/daughter relationship coach. She is also the spokesperson for Project Working Mom, an online education advocacy campaign designed to help working moms improve their lives through education.

As part of the Project Working Mom campaign, which provides working moms the opportunity to receive a full-ride scholarship to one of the following schools: American Sentinel University, Ashford University, Capella University, Everest University or Penn Foster College, the first 400 scholarship applicants can receive the free book by checking a box on the scholarship application form saying they want “Life as a Single Mom: It Isn’t Easy or Is It?”. Clark’s book talks about the ten steps women need to take to achieve success as a single mom and includes a compilation of inspiring stories from 47 single moms. The book was released in October 2007 and 100% of the book sales are donated to My Daughter’s Keeper, Inc. to support its mission and programs for single moms.

“I wrote the book to help women see that ‘yes’ they can make their dreams come true,” said Clark. “Self-empowerment, confidence and education are what every mom, single or married, needs to have to succeed for themselves and their family.”

The book promotion starts Monday, August 25th when Clark will be featured in a radio interview at 11 a.m. EDT on WDAS-FM in Philadelphia, which can be heard on 105.3 FM in the Philadelphia market or at http://www.wdasfm.com/ nationwide. To apply for the scholarship women can go to http://www.projectworkingmom.com/ and submit an essay of 1,500 words or less that describes their life, education and/or career goals and explains how an online education will help them to reach their education goals.

Clark is the national spokesperson for Project Working Mom. The initial Project Working Mom campaign, which launched in January 2008, received more than 50,000 applicants, from working moms looking for financial aid to get the college degree they need to advance in their career. Due to the overwhelming demand for the scholarships, eLearners.com created Project Working Mom 2 in June 2008. The deadline to apply for a full-ride scholarship to Capella University, Ashford University and Penn Foster College is August 31, 2008. The deadline for Everest University and American Sentinel University is September 30, 2008.

“The thousands and thousands of essays we’ve received from working moms pleading for help to pay for college is heartbreaking. We are looking for more ways to help them and are thankful we are able to help some moms finally get the education they need to move into the career they’ve always wanted,” said Terrence Thomas, EVP Marketing for EducationDynamics.

To help finance a college degree, in addition to the full-ride scholarships provided through Project Working Mom, eLearners.com provides a database with $15 billion in scholarship opportunities at http://www.elearners.com/scholarships/. Visitors to http://www.projectworkingmom.com/ will also find a comprehensive interactive website with online education resources, profiles of working moms going to school online and a community of women sharing their experiences.

Source: eLearners.com

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One in four British women admits to not looking after her teeth, including brushing and flossing, on a daily basis, according to a new survey released today by Align Technology, makers of Invisalign(R).

The survey asked women how important a good smile was; nearly two thirds (65%) of the women surveyed believe that a good smile results in a more confident individual, followed by 18% who said that someone with a good smile would be more likely to be successful in regards to romance and attracting a partner.

Teeth are clearly important in making an impression, but Brits are still living up to the stereotype of having bad teeth, as over one third of the women surveyed (36%) reported that they are embarrassed by their teeth. When asked what they would improve about their smile 49% of the participants stated ‘very white teeth’, followed by 29% wanting even and straight teeth.

The main problem is investing time and money in looking after our teeth. Nearly two thirds (64%) highlighted cost as a factor that deters them from getting their teeth straightened, with 73% only prepared to spend up to GBP1,000 on correcting their teeth. Yet when you compare how much women spend per year on their beauty regime, the survey revealed that the average woman happily spends GBP1,500 every year. Cosmetic dentistry, or correcting the smile with Invisalign costs between GBP3,500 and GBP5,000*, and when compared with the cost of cosmetics over the course of a lifetime, (and in light of the importance of an attractive smile), it is a small price to pay for a straight smile.

Dr Paul Humber, a leading dental practitioner commented, “The results of the survey demonstrate that women understand the importance of a healthy smile, but worryingly, they are not prepared to spend the time and money looking after their teeth. Fear of the dentist is an age old problem (24% are not willing to undergo corrective treatment based on fear), but new treatments such as Invisalign, which is a non-invasive procedure using a series of clear plastic aligners to straighten your teeth, have been popular, as they are discreet, and because they are removable, patients can brush and floss as normal. Invisalign gives me the chance to straighten teeth but without many of the treatment barriers that cause my patients to shy away from with traditional metal dental braces. The cost for treatment is a lifetime investment so when you compare this to how much women spend on beauty treatments, it is minimal.”

Respondents were also asked which features they are most likely to notice when they meet a potential partner: eyes came top with 59%, followed by smile at 32%. When asked the same question about other women, the smile was considered their most noticeable feature (43%), followed by hair (39%). Seeing as teeth are important to women, it is surprising to consider how little attention they pay to them, especially when women are prepared to spend up to 30 minutes a day washing and styling their hair (69%), moisturising their body (60%) and applying cosmetics (49%).

Invisalign uses a unique, advanced computer technology which can show you a personalised virtual progressive 3D model of how your teeth will move into place over the course of the cosmetic dental treatment and the expected end result. As with other types of braces and orthodontic treatment, the cost of Invisalign treatment is determined by your dental practitioner and will depend on the complexity of your case and course of treatment. However, the cost is generally comparable with the prices of traditional metal or invisible braces, making it an ideal treatment option for common orthodontic problems in adults and teens**. Whether your smile needs minor improvements or more extensive adjustments, Invisalign can help give you the smile you’ve always wanted, often in as little as 9 to 18 months (also comparable to treatment times for fixed metal braces)***.

*Treatment fees are set by the treating doctor, but the average cost ranges from GBP3,500 to GBP5,000 or EUR 4,000 to 6,000 (depending on treatment needs)

** Invisalign is effective on a broad range of cases. However, all permanent teeth must be present before treatment becomes an option. During your initial exam, an Invisalign-certified dental practitioner can determine whether you are suitable for the treatment.

*** Duration of treatment may vary and is dependent upon the condition of your teeth.

Source: Align Technology, Inc.

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